Sara Dolnicar, Bettina Grün, Venkata Yanamandram,
"Dynamic, Interactive Survey Questions Can Increase Survey Data Quality"
, in Journal of Travel and Tourism Marketing, Vol. 30, Nummer 7, Seite(n) 690-699, 2013, ISSN: 1540-7306
Original Titel:
Dynamic, Interactive Survey Questions Can Increase Survey Data Quality