Integrating sustainability into strategic management
Sprache des Vortragstitels:
Englisch
Original Tagungtitel:
Teaching for Tomorrow: Integrating Sustainability into Strategic Management Education
Sprache des Tagungstitel:
Englisch
Original Kurzfassung:
Integrating sustainability into strategic management education is becoming imperative. The approach commences with foundational knowledge, introducing basic concepts and emphasizing the triple bottom line, guiding students on weaving sustainability into business strategy. Historical context underscores the evolution of sustainability. Real-world case studies highlight the successes and failures of sustainable strategies in businesses. Interactive simulations and hands-on tools, like the Sustainability SWOT Analysis, offer practical engagement. A pivotal aspect is the Sustainable Strategy Project, where students design sustainable strategies for real companies. Guest lectures from sustainable business leaders, field trips, research assignments, and debates enrich understanding. Key components also include sustainability metrics, technology?s role, and the ethical dimensions of sustainability. Future forecasting activities engage students in assessing long-term strategy impacts, while feedback mechanisms ensure the curriculum?s continuous relevance and evolution.
Forschungs-