Applications and limitations of AI as a tool in strategizing
Sprache des Vortragstitels:
Englisch
Original Tagungtitel:
Aligning Strategy, Corporate Governance, and Resource Allocation in Turbulent Environments
Sprache des Tagungstitel:
Englisch
Original Kurzfassung:
The presentation is based on connecting Strategic Management Competency with Bloom?s Taxonomy, citing Grant and Baden-Fuller (2018). It emphasizes fundamental elements of strategic management: assessing the situation, generating strategic options, making strategic choices, and implementing strategies. An intriguing aspect is the utilization of cutting-edge AI tools, including ChatGPT-4 and BARD, for strategic planning. The case of Zotter, a Premium Austrian chocolate manufacturer, is used as an applied example. The presentation prompts reflection on the process of incorporating AI into strategy development and discussion regarding the educational implications of teaching strategy during an era increasingly influenced by AI.
Sprache der Kurzfassung:
Englisch
Englischer Vortragstitel:
Applications and limitations of AI as a tool in strategizing
Vortragstyp:
Hauptvortrag / Eingeladener Vortrag auf einer Tagung
Forschungs-