Teaching Strategy to Foster Imagination, Inspiration, and Innovative Thinking
Sprache des Vortragstitels:
Englisch
Original Tagungtitel:
SMS 41st Annual Conference: Imagination and Inspiration: Creating Strategy Breakthroughs in a Discordant World
Sprache des Tagungstitel:
Englisch
Original Kurzfassung:
Responding to calls to prepare strategy students for coping with increased complexity, rapid change, uncertainty, and discordant shocks, we propose a reflective, interactive, and creative way of teaching based on today?s concrete challenges of different business models. Through this, future strategists can learn to respond to and even shape business environments proactively, move beyond existing theories and practices and find innovative solutions to ensure competitiveness and survival. This requires capturing a specific situation quickly, imagine novel solutions, and inspire others to realize it. We argue that strategy students need to grow their reflective, creative, and interactive skills to become effective strategists in a discordant world. To this end, we discuss key elements for adapting strategy courses to meet students? learning requirements.