Thomas Reutterer, Peter Schnedlitz, Christoph Teller,
"The Consumer?s Role in Retail Distribution: Neglected Elements in the Dark Side of Shopping"
, in Timmermans, Harry: Proceedings of the 12h Recent Advances in Retailing and Service Science Conference (EIRASS 2005), Orlando, USA, 2005
Original Titel:
The Consumer?s Role in Retail Distribution: Neglected Elements in the Dark Side of Shopping
Sprache des Titels:
Englisch
Original Buchtitel:
Proceedings of the 12h Recent Advances in Retailing and Service Science Conference (EIRASS 2005)