David Grant, Christoph Teller, Wolfgang Teller,
"'Hidden' Opportunities and Benefits in Using Web-based business-to Business Surveys"
, in International Journal of Market Research, Vol. 47, Nummer 6, Seite(n) 641-666, 2005, ISSN: 2515-2173
Original Titel:
'Hidden' Opportunities and Benefits in Using Web-based business-to Business Surveys