Arne Floh, Monika Koller, Alexander Zauner, Christoph Teller,
"Multiple Value Dimensions Spill-over ? An Experimental Approach in a Consumption System Comprising a Product in Service"
, in Journal of Consumer Behaviour, Vol. 16, Seite(n) 352-362, 2017, ISSN: 1479-1838
Original Titel:
Multiple Value Dimensions Spill-over ? An Experimental Approach in a Consumption System Comprising a Product in Service