Melanie Wiener, Regina Gattringer, Erik Hansen,
"Overcoming groupthink in long-term strategic planning"
: Proceedings of the 20th International CINet Conference - "Innovating in an era of continuous disruption", Odense, Denmark, Seite(n) 529-540, 9-2019, ISBN: 978-90-77360-22-4
Overcoming groupthink in long-term strategic planning
Sprache des Titels:
Proceedings of the 20th International CINet Conference - "Innovating in an era of continuous disruption"
Neither a single person nor a single organization has enough know-how to create the future on their own. Therefore, corporate foresight also opened to involve other organizations. Open foresight is said to foster out-of-the-box-thinking and is especially useful for projects that require new perspectives, differing knowledge, new ways of doing things, and a broad data basis. Nevertheless, this is only true for certain participant compositions,as to similar organizations face the risk ofself-affirmation, group polarizationand groupthink. This research investigates the influence of participant selection (homogeneous versus heterogeneous settings) on an open foresight outcomeand provides ways to overcome the risks of group think.Our findings were somewhat surprising as due to the heterogeneous composition of the participating companies one would not expect groupthink or the group polarization phenomenon. We concluded that itis not heterogeneity in the sense of different individual and organizational backgrounds that is preventing this group framing effect, but heterogeneity in the perception of future developments.