Bernad Batinic, Carrie Kovacs,
"Online employee surveys and online feedback"
, in G. Hertel, D. L. Stone, R. D. Johnson, & J. Passmore: The Wiley Blackwell Handbook of the psychology of the Internet at work, Wiley-Blackwell, Hoboken, NJ, Seite(n) 347-368, 2017, ISBN: 978-1-119-25614-4
Online employee surveys and online feedback
Sprache des Titels:
The Wiley Blackwell Handbook of the psychology of the Internet at work
The use of Internet-based technologies in employee surveys is widespread; new media are used not only for data-collection, but also in survey planning, data analysis, communication of results, as well as in the implementation and evaluation of follow up measures. While these new technologies offer many advantages, such as ease and speed of use, they also present a number of new challenges. In fact, the rapidity with which Internet-based and mobile technologies are evolving means that many of their uses and dangers have only begun to be explored. The first part of our chapter elaborates on technical aspects of the uses of Internet-based technologies in organizations throughout the survey process, focusing on several examples of best practice. This includes project management in online employee surveys, content and design, as well as electronic and automatized reporting of the results. The second part of the chapter focuses on specific issues relevant to data quality, including mode effects, response rates, survey design, and benchmarks. In the third and last part of the chapter, we give an overview of recent developments in data-collection and consider future developments. Our chapter concludes with a discussion of the risks as well as opportunities inherent to these developments.