Gerhard Wührer,
"Risk Awareness of Austrian Managers Towards Eastern and Far Eastern Markets - An Application of Cognitive Mapping"
, 1997
Original Titel:
Risk Awareness of Austrian Managers Towards Eastern and Far Eastern Markets - An Application of Cognitive Mapping
Sprache des Titels:
Englisch
Erscheinungsjahr:
1997
Notiz zur Publikation:
Paper presented at the 23rd EIBA-Conference "Global Business in the Information Age", Stuttgart, Dec. 14 - 16, 1997, Track W 4: "New Approaches within International Business Theory"
Forschungs-