Kurt Matzler,
"Customer Satisfaction in Project Management: How to make Product Development Projects more successfull by integrating Kano's Model of Customer Satisfaction into Quality Function Deployment"
, 1996
Original Titel:
Customer Satisfaction in Project Management: How to make Product Development Projects more successfull by integrating Kano's Model of Customer Satisfaction into Quality Function Deployment
Sprache des Titels:
Englisch
Erscheinungsjahr:
1996
Notiz zur Publikation:
Co-Author: Hinterhuber, H.H.; Paper presented at the AICE Conference at the Bocconi University, Milan