Kurt Matzler,
"Lifestyle Typologies and Market Segmentation. The Case of Alpine Winter Tourism"
, in Matzler, K.; Hattenberger, G.H.; Pechlaner H.: Lifestyle Typologies and Market Segmentation. The Case of Alpine Winter Tourism, 2004
Original Titel:
Lifestyle Typologies and Market Segmentation. The Case of Alpine Winter Tourism
Sprache des Titels:
Englisch
Original Buchtitel:
Lifestyle Typologies and Market Segmentation. The Case of Alpine Winter Tourism